Over 300+ million people come to Quora every month to ask questions and read insightful answers. This includes people looking for reliable information about your company, products, competitors and industry. This gives advertisers the opportunity to influence people during the consideration phase of their purchase process. Quora is a unique, high-intent advertising platform, ideally suited to reach customers as they research a product or service.
difdash and Quora
Data is pulled at campaign level for Quora and we have all the metrics available. Quora Advertising is connected in only 2 clicks and the data is available immediately with no third party intervention.
Two clicks to connect
The Quora connection is complete in less than 30 seconds with no need to pay third parties or create complicated files
Campaign
segmentation
segmentation
Want to see brand only performance? Use our simple campaign grouping feature to segment your campaigns and use them to power charts and dashboards without writing a line of code
Anomaly Detection
Use our optimise pages to track your campaigns and alert you to any major changes, good or bad, to help you to streamline and improve performance
Filter Reports
Have multiple Quora accounts in the same report and split them out by account and by campaign
Metrics Available for Quora
- Clicks - The number of clicks
- Conversions - The number of conversions
- Cost - Cost of ads
- Impressions - Number of times an ad was served
- Leads - All Leads
- Conversion Rate - The conversion rate is the number of conversions divided by the total number of clicks
- Cost per lead - The money spent divided by the number of leads which measures how cost-effective your marketing campaigns are
- Cost per acquisition - The money spent divided by the number of conversions which measures how cost-effective your marketing campaigns are
- Cost per click - Cost per click (CPC) is calculated by dividing the total cost of your clicks by the total number of clicks
- Click through rate - Click-through rate (CTR) is the ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement.
- Lead conversion rate - The Lead conversion rate is the number of leads divided by the total number of clicks
- CPM - The average cost for 1,000 impressions
- can't find the metric you want? drop us a message and we'll see if we can add it
Similar Data Sources
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